There are 5 primary paths to launch a product and reach new customers. The C.L.E.A.R. Road To Market teaches you how to position your product to travel on all of them.
Open New Sales Channels
Have your product on store shelves and in consumers' homes.
Create More Revenue Streams
See your profits and bankable income grow, monthly.
Expand Into Additional Markets
Grow your customer base and expand brand awareness.
From dialing in your target customer, to knowing your numbers, to presenting your product’s Authentic Story - every piece, every element, and every nuance of these core principles are laid-out and shared with you.
And the name says it all… these aren’t superficial trainings with elements left-out, things not covered, or details left for you to figure out on your own.
These are deep, comprehensive trainings so you become a bonafide launch pro.
You’ll see and learn all the hidden tactics and stealth strategies that power real world-class product launches.
We’ll break down 5 of our successful consumer product launches in each of the 5 different paths to market.
I’m not talking about the basics of product positioning and marketing here. I’m talking about the undercover structures and psychological triggers used to develop authentic brand stories and power go-to-market strategies.
The stuff not talked about or taught anywhere else… because, frankly, most just don’t know anything about them.
Get live “how to” coaching and Q&A with Eric Miller and the Mind64 Team, detailing for you how to use the same advanced positioning and sales tactics and strategies they use with their Fortune 500 clients.
Now you'll know how to set-up and execute the same tactics in your own product launch that Eric uses to power his multi-million dollar operation.
Get an inside peek into how Eric Miller is engineering and scaling Mind64 — a multi-million dollar consumer product launch machine!
You’ll see how Eric and his team personally approach and execute the key product positioning and sales generating activities.
How he does it, when he does it, where he does it, even the tools he uses, his schedule, his worksheets, the software, and more.
This isn’t just more training… this is you coming along with Eric and his team and watching, listening, and learning as he details it all for you.
You will learn everything you need to know in order to sell your product to brick and mortar retail.
From targeting, approaching, pitching and selling to Big Box Retail Chains to how to create a distribution plan - we’ll ensure that you are retail-ready.
That includes expert guidance on packaging, pricing, UPC codes, insurance, funding and more!
Mark & Rod, Drill Till
“We had a great idea and were committed to it, but without a clear strategy we never would have been able to get it off of the ground."
Get input, guidance, motivation, and insights from your inventor/entrepreneur peers from around the world!
Anytime you have a question, want input, want feedback, or just want to schmooze with other product developers, you can open Slack on your desktop, tablet, or mobile device and have at it.
Your coach inside the C.L.E.A.R. Road To Market is Eric Miller -- the retail sales expert Fortune 500 brands go to when they need help bringing their new products to market.
With clients in over 30 different markets, selling hundreds of different types of products, earning over a billion dollars in over 65 different categories and niche verticals...
No matter what your product, Eric can show you how to launch it to market most effectively.
And that's exactly what he does for you inside of the C.L.E.A.R. Road To Market.
(object in picture may not be the actual Eric Miller)
We’ll get on the phone for about 45 minutes, and on this session we will work with you to craft a step-by-step game for your product launch.
From Product Evaluation, Collateral Assessment to Landscape Audit and Market Overview, at the end of this session you will leave with a comprehensive go to market plan that will give your product the best possible chance to succeed.
Whatever your biggest challenges are I can promise you we’ve seen it and we know exactly how to overcome it- we’ve done it thousands of times over the past 25 years- whether it is having trouble with branding and positioning your product, creating the collateral you need to present your product, or figuring out who it is that you should be presenting your product to.
Eric Miller, Mind64