Staples

Founded in 1957 as a supplier of Category 2 medical devices, MediPoint produces FDA-Approved splinter removal devices, blood lancets and phlebotomy products.

MediPoint came to Mind64 with a lofty goal: To break into the global, retail safety market. Armed with market intelligence, Mind64 identified a white space opportunity that was overlooked by all the other retail safety companies – there were no splinter removal kits selling at retail. Working with a package design and video team, the first FDA-Approved Splinter Removal Kit was born and launched on Amazon.