Green Gobbler

As an equity partner, we started from ground zero, turning an industrial brand into a retail giant. From concept to launch, we created a national brand that debuted on QVC and subsequently rolled out to retailers, including Home Depot, Ace Hardware, Lowes, Bed Bath & Beyond, Target, Walmart, etc. Mind64 created a web of consumer engagement that connected massive audiences with the Green Gobbler brand. Thanks to the blueprint created by Mind64, Green Gobbler was purchased by the Carlyle Group, a private equity fund that manages $325 billion in assets. Green Gobbler is now part of Purpose-Built Brands (Weiman, Magic, GooGone).

Quote: Randy Kaplan – Executive Vice President, Green Gobbler 

“Eric Miller saw our future… As a prolific idea generator and market innovator, he was able to build Green Gobbler into a $100 million brand. Through early trend recognition, execution of disruptive merchandising and brand strategies, he single-handedly ignited our growth.”