Devotion Nutrition
Until It's Done
Dana Lynn Kaye brought together her passion for fitness, her lifelong struggle with weight loss, and her family’s food-flavoring business to create Devotion Nutrition. Dana found a massive void in the marketplace for high quality, delicious and versatile protein powders. She created a protein powder which not only tastes great as a shake but can be baked into fluffy pancakes, delicious protein treats, and more…
With a robust social media platform and direct-to-consumer business, Devotion realized it was time to expand into omni-channel retail.
Mind64 had a plan… get Devotion Nutrition in front of 200 million + people on a national televised retailer and help Dana publish her first cookbook. With digital tools, social currency and viral talk, Devotion is creating new believers, fans, evangelists, and new customers every day.