Devotion Nutrition
Have Your Shake And Eat It Too
Dana Lynn Kaye brought together her passion for fitness, her lifelong struggle with weight, and her family’s food-flavoring business to create Devotion Nutrition. Dana found a massive void in the marketplace for high quality, delicious, and versatile protein powders. She created a protein powder which not only tastes great as a shake but can be baked into fluffy pancakes, delicious baked protein treats, ice cream and more…With a robust social media platform and a direct-to-consumer business, Devotion realized it was time to expand into omni-channel retail.
Mind64 had a plan…Get Devotion Nutrition in front of 200 million + people on a national televised retailer and help Dana publish her first cookbook. With digital tools, social currency and viral talk, Devotion is creating new believers, fans, evangelists, and new customers every day.