Ross Stores
Dress for Less
Our systematic approach enables aspirational brands unprecedented opportunities at off-price retail. Using our in-house design team, we create customized offerings that do not upset traditional retailers or their margins. Our model gives Ross a competitive advantage in the market by selling dissimilar products. Mind64 took a transitional business, driven only by “overstocks & obsoletes”, and created a confluence of core products that are supported throughout the chain.
While the initial business model revolved around discounted, brand-name apparel and accessories, Ross has aggressively entered the hardware, automotive accessories, cleaning, food, and cosmetic categories.